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Sytner- Managing Safely for Leaders

17th April 2024

Sytner Group, a leading automotive dealer, approached Phoenix with the goal of building a strong safety culture among management teams, across various dealerships nationwide. To achieve this, they sought the expertise of Phoenix in the form of the IOSH Managing Safely Training course, which provides delegates with the knowledge and tools needed to promote a culture of safety and accountability throughout their organisation. 

The Challenge 

Phoenix was approached to provide the IOSH Managing Safely course to all Sytner’s existing managers, as well as develop a solution to provide enrolment for new managers joining the organisation, so they can benefit from the skills the course provides. 

Sytner needed the IOSH course to be distributed across all UK dealerships, with structured monitoring needed so the progress of each delegate could be tracked without the need for face-to-face review sessions, making it a convenient option for busy professionals.  

Another important objective was to create a delivery mechanism that would require limited administration from both the providers and the recipients of the course, making it easy and efficient for everyone involved.  

Programme Solution 

Sytner & Phoenix took a combined approach to creating the bespoke course programme that blended together in-house course design, development and delivery, plus the implementation of a custom e-learning solution. This included the development of: 

  • A bespoke landing page tailored to the specific needs of Sytner, designed to guide learners to the IOSH core course content, ensuring they receive the training they needed to perform their jobs effectively and safely. 

  • Unique Sytner Enrolment embedded into internal onboarding procedures 

  • Custom learner registration  

  • Real-time progress reporting 

Overall, Phoenix's solution was tailored to Sytner's specific needs, ensuring that the dealership could provide its employees with the training they needed to perform their roles and deliver operational efficiency. 

 

Impact 

  • 700+ learner enrolments through the Phoenix Learning Management System (LMS).  

  • Delivery that serviced 150 dealerships 

  • Improved reporting mechanisms and LMS engagement.  

  • Timely assessment submission 

  • Market leading pass rates.  

  • 4.9/5 Trust Pilot reviews for learning experience 

  • Reduced administrative burden 

 

Looking for something similar? 

Contact- 01543 399890 

[email protected]  

“The training provided by Phoenix has enhanced the safety culture and knowledge throughout our management teams here at Sytner. The new LMS and automated reports have given the Board an overview of training to support our health and safety policies.” 

 

Sytner Group

Sytner Group represents the world's most prestigious car manufacturers with state-of-the-art dealerships across the UK.  

With their exceptional customer service through their consistent delivery of motivating, training and retaining their team members, Sytner Group aims to be the best company to work for in the industry and the best company to do business with. 

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